> Ok, so, if they'd ditched the Buttered Popcorn *name* and served up the flavour on its own merits, would that be more acceptable?

Absolutely not. The name has no taste. As I said, the particular flavor of buttered popcorn doesn't belong with the texture and sweetness of the structural portion of a jelly bean.

> Because to tell the truth, I had no idea what that particular JB flavour was called until Kelly mentioned it and it rang a bell. I just knew I liked it, and it stood out, over and above a sea of overly-sweetened treats.

Well, you're not the only one. My wife loves that flavor, too.